Tag: digital-marketing

• January 20, 2025

  SEO in the Age of AI: How Chatbots Are Redefining Search Strategies

  The rise of AI chatbots is disrupting the way consumers search for information, products and brands. Here are two surprising stats: 61% of consumer online searches still happen on search engines, according to a survey conducted by NP Digital. But that’s declined from 98% as recently as 2020. Clearly, Chatbots are taking aim at Google’s…